BIMA Awards 2010 Winners & Finalists...

2010 was one of our most successful years for entries, and the quality and standard was incredibly high. To be one of the 2010 finalists was truly an exceptional achievement. The awards were judged by sixty of the leading practitioners in digital and we would like to thank them for their time and hard work in reviewing so many entries. See the judges for the year here.

Category Quick-Jump...

Grand Prix

Recode Decode – Saint@RKCR/Y&R Winner

Sector & Discipline Awards Winners & Finalists...

Advertising

Choose a Different Ending – Abbott Mead Vickers BBDO Winner

Diesel A Hundred Lovers – Stink Digital

Google World – Abbott Mead Vickers BBDO

Help the Oversharers – Wunderman UK

King of Ads – Abbott Mead Vickers BBDO

Recode | Decode – Saint@RKCR/Y&R

Arts & Culture

Recode | Decode – Saint@RKCR/Y&R Winner

A History of the World – BBC / VML

Classic FM : Classic Treasure Chase! – Holler / Global Radio

Such Tweet Sorrow – Mudlark in collaboration with the RSC

The Secret Dancer – Tate and Martin Percy

V&A Search the Collections – the OTHER media

Automotive

Trader Media Group – Fortune Cookie Winner

MINI RC emails – LIDA

Peugeot RCZ It Chooses You – EHS 4D Digital UK

Blogging

#sixweeks – Paul McCrudden Winner

We Are Social – We Are Social

Business to Business

Aviva - 1 Day – Soup Digital Winner

Chartered Institute of Management Accountants Website – Fortune Cookie

Driving Brand Growth in GSK – Tribeca Knowledge, OSM, Push THinking

Google Exports – Essence

Orange business website redesign – Proximity London

The BIO Agency Website – The BIO Agency

Charity & Not For Profit

iHobo – Publicis London Winner

Fairsharemusic – Traffic Digital

IdeasTap – Cimex Media

MyProjects – Essence

Patient Opinion – Patient Opinion

Recode | Decode – Saint@RKCR/Y&R

Community

Recode | Decode – Saint@RKCR/Y&R Winner

Central Station – ISO

Help the Oversharers – Wunderman UK

New Look TV – Zone

Tesco: Creating & engaging a community – We Are Social

The Marmarati – We Are Social

Consumer Goods & Services

The Marmarati – We Are Social Winner

Carlsberg England Team Talk – 20:20

Extreme Gamer – twentysix London

Hubbub – Head London

King of Ads – Abbott Mead Vickers BBDO

Sandwich – Abbott Mead Vickers BBDO

Content

Red Campus – Imagination Winner

Coca-Cola – Zone

FitCoach. Powered by Lucozade Sport – Fuse Digital

Keeping Keeley – Mind's Eye Media & Oil Studios

Skin & Bare It – Holler

Educational & Outreach

The Curfew – Littleloud Winner

Battlefront II – Raw TV / Airlock

Hollyoaks: The Morning After the Night Before – Conker Media

Smokescreen – Six to Start

SuperMe – Somethin' Else / Preloaded

The Times Spelling Bee – ID Media London

Engagement

The Marmarati – We Are Social Winner

Battlefront II – Raw TV / Airlock

Central Station – ISO

Dotti Nation – Reactive

Nike Football+ Master Speed – AKQA

Toy Story Missions – Jollywise Media

Financial Services

NatWest iPhone App – NatWest & Monitise Winner

comparethemarket.com – Fortune Cookie

Handbags – CACI

Lloyds.com – Lloyd's, LBI, Aqueduct

mybarclaycard – EMC Consulting

Northern Rock - mortgages website – TH_NK

Games

Privates – Zombie Cow Winner

Home Sheep Home – Aardman Animations

Horrible Histories – Lion Television / Littleloud

The Curfew – Littleloud

Thingdom – Preloaded

Trafalgar: Origins – Preloaded

Government & Public Sector

Recode | Decode – Saint@RKCR/Y&R Winner

Business Link Northwest Knowledge Portal Phase 2 – Mando Group

Choose a Different Ending – Abbott Mead Vickers BBDO

Donate Life – Reactive

TV Licensing – TH_NK

Where Does My Money Go? – Open Knowledge Foundation

Health & Healthcare

In-Bed – Profero & Aardman Winner

Bupa Running – TH_NK

Donate Life – Reactive

Embarrassing Bodies: Live – Maverick Television

HSE Preventing Stress website – Mando Group

Patient Opinion – Patient Opinion

Integrated Campaign

Choose a Different Ending – Abbott Mead Vickers BBDO Winner

A History of the World – BBC / VML

Help the Oversharers – Wunderman UK

HomeAway.com – Publicis

Littlewoods Integrated Christmas Campaign – Indicia

Sandwich – Abbott Mead Vickers BBDO

Interactive Installation

Voicebox robot – ico Design and Adil Abrar Winner

LBi Mobile Mobile – LBi

Lincoln Multi-Touch Table – Imagination

Magnificent Maps: Power, Propaganda and Art – Cogapp

Where do you stand? – Xray

Leisure & Travel

Little Break, Big Difference – We Are Social Winner

Lawn Tennis Association (LTA) digital strategy – Fortune Cookie

Nike True City – AKQA

Route Planner Email – Elvis

The Hoxton – Codegent

Tourism Ireland trip planner – LBi

Media & Entertainment

The Land of Me – Made in Me & Less Rain. Winner

221B.sh – AKQA in partnership with Hide & Seek

Life Begins (One Born Every Minute) – Airlock & Dragonfly

Sofa Stadium – Elvis

The Newspaper Club – Newspaper Club

ZingZillas – Plug-in Media / Blue Zoo

Mobile Apps

Nigella Quick Collection – AKQA Winner

iHobo – Publicis London

Landshare by River Cottage – KEO digital and The App Business

Nike Football+ Master Speed – AKQA

Nosey Parker App – Stardotstar

SprintGPS – Screenmedia

Multi-Platform

Misfits xp – E4.com, Six to Start and Clerkenwell Productions Winner

Find Kopparberg – Saint@RKCR/Y&R

Recode | Decode – Saint@RKCR/Y&R

Science of Scams – Objective Producions

SuperMe – Somethin' Else / Preloaded

The Marmarati – We Are Social

Open-Data

Recode | Decode – Saint@RKCR/Y&R Winner

Help the Oversharers – Wunderman UK

Measuring the Christmas Spirit – Redweb

Where Does My Money Go? – Open Knowledge Foundation

Property, Construction & Engineering

Pearl Augmented Reality – Imagination Winner

Bryden Wood Website – ID Media London

MyBuilder – MyBuilder Team

Tepilo – Codegent

Retail, Services & Utilities

Hubbub – Head London Winner

Dotti Nation – Reactive

Fairsharemusic – Traffic Digital

Fits,me Virtual Fitting Room – Fits.me

Rhino UK – Isle Interactive

Tesco: Creating & engaging a community – We Are Social

Self Promotion

LBi Mobile Mobile – LBi Winner

10 Downing Tweets – twentysix

MyBuilder – MyBuilder Team

The BIO Agency Website – The BIO Agency

The Pirata Boat Race – Pirata London

Tweeting Twankey – Skive

We Are Social – We Are Social

Social Media

Battlefront II – Raw TV / Airlock Winner

Help the Oversharers – Wunderman UK

Lips Number One Hits: Lips Jukebox for Xbox 360 – AKQA

New Look TV – Zone

Skins series 4 – holler

The Marmarati – We Are Social

Student

WiDrive – Gavin Williams Winner

AidappRyan Barnes, Nelson Pimenta, Steve Kashishian, Yuan Ma, Shupeng Yang

Frontier – James Field

HarmoneyesEnric PedrĂ³, Jumana Al Issawi, Kaveh Shirdel, Kent Andersen, Tom Juneau

InfluenciaNico Antonogiannis, Anna Jansson, Coy Chen, David McLellan, Sunny Shao

Storyscape – Amy Sampson

Telecoms & Technology

Meet Android (Google hi-jack) campaign – TBG Digital Winner

Have a Finnish Christmas – Wunderman UK

LBi Mobile Mobile – LBi

LG SL series - Behind the picture – Publicis Modem

Orange business website redesign – Proximity London

Use of Email

Littlewoods Integrated Christmas Campaign – Indicia Winner

Can you understand children? – Draftfcb London

McCain Foods eCRM Campaign – Underwired Amaze

MINI RC emails – LIDA

Mothercare Pregnancy Emails – Zone

Secret Garden Dynamic Emails – Indicia

Use of Mobile

The Wedding Planner By Amanda Wakeley – POD1 Winner

Domino's Pizza Foursquare Promotion – Vexed Digital

iHobo – Publicis London

NatWest iPhone App – NatWest & Monitise

Small Luxury Hotels of the World iPhone App – Fortune Cookie

Use of Viral / PR

Epson Extreme Gamer – twentysix Winner

Little break, Big difference – We Are Social

Meet Android (Google hi-jack) campaign – TBG Digital

Smart Soccer Game – 20:20

Tunited launch via online PR – 20:20

Web Apps

Fontdeck – Clearleft Winner

ChromaCam Colour Madness – Redweb

Conversocial – iPlatform

FitCoach. Powered by Lucozade Sport – Fuse Digital

HammerKit – HammerKit Oy

Post-It Shopping Genius – Profero

Websites & Microsites

The Tate Movie Project – Aardman Animations Winner

Battlefront II – Raw TV / Airlock

Digital Podge – Line Digital

Google World – Abbott Mead Vickers BBDO

McLaren.com - The Race 1.0b – Work Club and Pirata

National Rail Enquiries – Fortune Cookie

Special Awards Winners & Finalists...

Accessibility & Usability

V&A Search the Collections – the OTHER media Winner

Smokescreen – Six to Start

Coca Cola – Zone

Font Deck – Clearleft

Copywriting

Route Planner – Elvis Winner

Can you Understand Children? – Draftfcb London

Choose a Different Ending – Abbott Mead Vickers BBDO

In Bed – Profero & Aardman

Effectiveness

Home Sheep Home – Aardman Digital Winner

Natwest App – NatWest & Monitise

Privates – Zombie Cow

Pearl Augmented – Imagination

Innovation

Recode Decode – Saint@RKCR/Y&R Winner

Font Deck – Clearleft

The Newspaper Club – Newspaper Club

The Pirata Boat Race – Pirata London

Motion Graphics

The Curfew – Littleloud Winner

Google World – Abbott Mead Vickers BBDO

LG Behind the Picture – Publicis Modem

Zing Zillas – Plug-in Media / Blue Zoo

Originality

Diesel - A Hundred Lovers – Stink Digital Winner

iHobo – Publicis London

Privates – Zombie Cow

The Curfew – Littleloud

Sound

LG Behind the Picture – Publicis Modem Winner

The Curfew – Littleloud

The Land of Me – Made in Me & Less Rain

Zing Zillas – Plug-in Media

Strategy

Recode Decode – Saint@RKCR/Y&R Winner

iHobo – Publicis London

LBi Mobile Mobile – LBi

Little Break, Big Difference – We Are Social

Technical Achievement

The Newspaper Club – Newspaper Club Winner

LBi Mobile Mobile – LBi

Natwest App – NatWest & Monitise

Trade Connect – Fortune Cookie

Visual Design

Digital Podge – Line Digital Winner

BIO Agency – The BIO Agency

Nike Football+ Master Speed – AKQA

The Land of Me – Less Rain